HOW DO YOU USE COLOR TO SUPPORT YOUR BRAND'S SIGNATURE STYLE?
The use of color is very important for us at Saks Fifth Avenue. We know that our client loves color – it lifts her spirits and elicits an emotional response. We carefully edit our assortments each season to ensure that we are offering the best pop of color within each collection. Not only is this important for the spring/summer season, but for fall/winter as well – particularly in our warm weather markets, such as Florida.